Social media is an excellent tool for small business marketing. It’s cost-effective, allows you to reach a broad audience, and can be used to build relationships with potential customers. Here are some tips for using social media to market your small business: 1. Set goals & create a plan Before you start using social media … Continue reading 5 tips to start using Social Media for Small Business Marketing
Photo by Steve Johnson on Unsplash If you look at any advice on what to do to increase web traffic a lot of it has to do with content creation. Creating content allows your website to be constantly updated and gives you things to share on social media. But how do you come up with ideas for content? … Continue reading Business writer’s block: where to find content to write about
I've written in the past about Barnes and Noble, when I had hoped they were figuring out how to turn things around. However, it doesn't look like they have. They couldn't turn Nook into their savior, their CEO stepped down, and they are planning a "strategic review". But what they should really do is listen … Continue reading Why Barnes and Noble should listen to me.
I was reading the latest issue of the Economist (always wanted to say that), and there were was an article on social media titled Too Much Buzz (their Schumpeter column). It discusses the ways in which businesses are having to deal with social media. There are many complaints about too much data. Some say it's a … Continue reading Social Media and business
This blog came along because of post I read on ReadWriteWeb. The post that caught my eye was about managing your online brand (4 Strategies for Managing your Online Brand). I looked at it because part of my duties currently is running our website, blog, facebook, twitter, & email blasts. So yeah, online branding is … Continue reading Manage your Brand
Joe Robles 