Last minute shoppers

This is the last week before Christmas.  That means last minute shoppers.  It also means sold out merchandise.  This can be a problem, but a good retailer can turn it into an opportunity. As you would expect from the creator of a blog titled Small Biz View, I work for a small business.  That means … Continue reading Last minute shoppers

Quick thoughts on SaaS

I work for a small business.  Our IT guy should have quote-marks over his title.  Google is our IT guy in truth.  This is what a small business has to deal with.  We need software solutions, but we can't spend tons of money on software.  This is why Software as a Service (SaaS) is so … Continue reading Quick thoughts on SaaS

3 points of Customer Engagement

With the Holiday Season upon us many of our stores are going to be visited for the first time.  So now is the perfect time to make sure you're engaging your customers fully.  To help I've noted 3 points at which you can make or break a customer relationship. 3 points of customer engagement 1. … Continue reading 3 points of Customer Engagement

Conversations Must Cease

I had to stop in to a national pharmaceutical retail chain (who shall remain nameless) this past Friday before heading out on a date.  No, it isn't for the reason you're thinking (if you're dirty minded), I'm lactose intolerant and was heading to a Tex-Mex restaurant, and Tex-Mex restaurants make everything with cheese.  Fortunately, there … Continue reading Conversations Must Cease